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Stoke City have unveiled their new 2026-27 third kit, produced by technical partner Macron, introducing a fresh and elegant look that stands apart from the club’s traditional colours while retaining a strong connection to the Potters’ identity. The new strip arrives in a clean ice-blue colourway, complemented by striking royal blue trim on the collar, sleeve cuffs and sponsor branding. It is a modern, minimalist design that feels both premium and contemporary, showcasing Macron’s reputation for bespoke football kits. A Premium Design with Subtle Detail At first glance, the shirt appears understated, but a closer inspection reveals a sophisticated tonal geometric jacquard pattern woven throughout the fabric. The textured design creates depth without overpowering the shirt, giving it a refined appearance both on and off the pitch. The deep blue accents provide a sharp contrast against the pale blue base, with the following features standing out: - Ice blue base colour - Tonal geometric all-over pattern - Royal blue crew neck collar - Matching sleeve cuffs with white trim - Blue Macron Hero logo - New Stoke City crest in monochrome blue - Blue bet365 sponsor logo The result is a shirt that balances simplicity with premium detailing. New Stoke City Crest Takes Centre Stage One of the standout elements is the club’s new crest, which sits proudly on the left chest in a monochrome blue finish. The updated badge features references to Stoke City’s heritage while presenting a cleaner, more modern identity. Against the pale blue backdrop, the crest becomes one of the shirt’s strongest visual features. “Vis Unita Fortior” Returns Continuing a feature seen across Stoke City’s recent Macron collections, the club’s Latin motto: “Vis Unita Fortior” “United Strength is Stronger” appears beneath the back of the collar. It provides a subtle reminder of the club’s identity and connection with its supporters while adding another bespoke touch to the design. Macron has also continued its use of lightweight, breathable performance fabrics across the shirt to enhance comfort on matchdays. Macron Continues to Impress Since partnering with Stoke City, Macron has become known for producing unique, club-specific designs rather than relying on generic templates. The 2026-27 third shirt continues that philosophy, combining: - Bespoke detailing - Premium textured fabric - Lightweight performance materials - Modern tailoring - Club-specific branding throughout The shirt is designed for both elite performance and everyday wear, making it equally appealing to collectors and supporters alike. A Standout Third Kit for 2026–27 While Stoke City’s home kit proudly celebrates the club’s famous red and white stripes, this third strip offers something completely different. Its crisp colour palette, subtle detailing and premium finish make it one of the club’s cleanest alternate kits in recent years. The understated aesthetic allows the new badge and textured pattern to become the focal points, creating a shirt that feels timeless rather than trend-driven. For supporters looking for something distinctive away from the traditional colours, Macron has delivered another impressive addition to Stoke City’s growing collection of bespoke kits. Buy a retro Stoke City shirt from The Kitman: