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F1 Live returns in 2027 with three-day fan spectacular in Milan Formula 1 will return with its hugely popular F1 Live concept in 2027, with a spectacular three-day fan event set to take place in Milan, Italy, from 18-20 February 2027. Named F1 Live Milan, the event will build on the success of the 2025 F1 75 Live show at The O2 in London, but will offer fans an even bigger and more immersive Formula 1 experience ahead of the new season. The event will feature two major components: the Milan Fan Festival, running across all three days, and F1 The Show, a one-night-only spectacular featuring the drivers and Team Principals from all 11 Formula 1 teams. F1 Live moves from London to MilanThe announcement marks the return of F1 Live following the hugely successful F1 75 Live event in London in 2025. That event attracted enormous global interest, with the live broadcast reaching 7.5 million viewers across 37 territories. Formula 1 now wants to take the concept to another level in Milan, creating a three-day celebration designed to put fans at the centre of the sport. The Milan Fan Festival will run throughout the event, giving visitors multiple opportunities to experience the world of Formula 1 through entertainment, activities and fan-focused experiences. The highlight will come on the opening evening, when F1 The Show takes place on 18 February. All 11 teams will be representedF1 The Show will bring together the stars of the 2027 Formula 1 season, with drivers and Team Principals from all 11 teams expected to appear on stage. The one-night spectacle will also feature music, entertainment and a range of other activities, creating an event designed to appeal beyond Formula 1's traditional race-weekend audience. Formula 1 says the aim is to create an experience where fans feel they are not simply watching the sport, but are genuinely immersed in it. Further details regarding the driver appearances, entertainment line-up and activities taking place during the Milan Fan Festival will be announced over the coming months. Why Milan?Milan was chosen as the host city for several reasons. The Italian city is one of Europe's major cultural, creative and design capitals, while its close proximity to Monza makes it a natural location for a Formula 1 fan event. Monza has hosted the Italian Grand Prix for most of the championship's history and remains one of the sport's most iconic venues. Italy also has one of Formula 1's most passionate fanbases, with the famous Ferrari tifosi creating an extraordinary atmosphere every year at the Italian Grand Prix. By bringing F1 Live to Milan, Formula 1 hopes to combine that passion with the city's international reputation and cultural appeal. Domenicali: Fans are at the heart of the eventFormula 1 President and CEO Stefano Domenicali said the new event is part of the sport's continued efforts to bring fans closer to Formula 1. “We are always thinking big and pushing boundaries, and F1 Live Milan is going to be an incredible experience created with our fans at its heart,” Domenicali said. He explained that Formula 1 wants fans to feel that they are more than spectators, giving them the opportunity to see their heroes up close and experience the energy and emotion surrounding the sport. Domenicali also highlighted the success of F1 75 Live in London and expressed his excitement about bringing the concept to Italy. "We want them to feel that they are not simply watching the sport, but they are truly immersed in it. It is an important part of our ongoing ambition to bring Formula 1 closer to fans than ever before, giving them the chance to see their heroes up close and experience the energy, innovation, and emotion that make Formula 1 so unique. "As F1 continues to reach new audiences around the world, racing will always be our soul - but we also want to create unforgettable experiences that bring the excitement of Formula 1 to life on an even bigger scale and continue to explore what is possible. “Building on the extraordinary success of F1 75 in London, F1 Live Milan will transform the city into a Formula 1 festival for three unforgettable days, bringing people together from across the globe to celebrate everything they love about our sport. "I know my fellow Italians will offer a fantastic welcome to fans travelling to F1 Live Milan and I cannot wait to see the city come to life with Formula 1 energy, creating memories that will last a lifetime.”