news-engine

← lyon

Olympique Lyonnais Reveal Striking 2026-27 Third Kit by adidas

· The Kitman · 2026-07-28 · nguồn gốc

Olympique Lyonnais and adidas have officially unveiled the club’s new 2026-27 third kit, introducing one of the most eye-catching designs of the season. Departing from traditional football aesthetics, the shirt pays tribute to Lyon’s reputation as one of France’s historic centres of funk music, blending sport, culture and fashion into a bold all-black design. The new third shirt features a sleek black base brought to life by vibrant flowing graphics across the shoulders and sleeves. Inspired by the movement of spinning vinyl records and the rhythm of funk, the colourful wave pattern creates a sense of energy while giving the shirt a unique identity that stands apart from the club’s home and away kits. A standout feature is the specially coloured adidas logo, which mirrors the multicoloured shoulder graphics to create a cohesive look. The Olympique Lyonnais crest is presented in a matching style with subtle pink detailing, while the men’s version carries the familiar Emirates Fly Better sponsor and the women’s shirt features Mastercard, reflecting the branding used across both teams. The launch campaign reinforces the shirt’s lifestyle appeal. Set around classic cars and retro-inspired styling, the imagery echoes the musical influences behind the design while positioning the jersey as more than just matchday apparel. The campaign highlights the growing crossover between football culture and streetwear, with adidas continuing to produce shirts designed to be worn both on and off the pitch. The shirt is completed with black shorts and socks, ensuring the vibrant sleeve detailing remains the focal point of the overall kit. Performance-wise, the jersey incorporates adidas’ latest lightweight materials, providing comfort and breathability for players and supporters alike. This latest release continues adidas’ long-standing partnership with Olympique Lyonnais while showcasing the club’s willingness to celebrate the city’s wider cultural identity through its kit designs. Rather than drawing solely from football history, the 2026-27 third shirt embraces Lyon’s musical heritage, resulting in a modern and distinctive look that is likely to become one of the season’s most memorable releases.